Gotti's School of Branding

The Octo-Content Model Sessions

Included below are the Session Overviews

SESSION 1: 📝 Content Creation

📝 Pace and format of the 12 sessions.

📝 Creation (and explanation) of the raw content (unedited) from scratch, to be used throughout the 12-session journey.

📝 Creation (and explanation) of Level-1 content (beginner) and Level-10 content (expert).

SESSION 2: 🎯 Optimize/Finalize Pillar Content

🎯 A mindset trick to help you from getting overwhelmed.

🎯 What "Success Driven" content is and why we're using it.

🎯 Why we're using Level-1 content throughout the 12-session journey.

🎯 Why it is important to fully complete a session before proceeding to the next.

🎯 Creation (and explanation) of the content INTRO.

🎯 Creation (and explanation) of the content C.T.A. (Call-to-Action).

SESSION 3: ⚙️ Automated Webinars

⚙️ How to run a successful and profitable automated webinar.

⚙️ What I was doing wrong and how fixing it will put me into the 8-Figure bracket in record time.

⚙️ Review of what we've covered so far in our first 2 sessions (including your homework).

⚙️ An overview of your entire Empire Machine (beyond the Octo-Content Model).

SESSION 4: 🤔 Am I Live or am I Memorex?

🤔 My secret to appearing to be "Live" when I am not.

🤔 Why I am not really LIVE 90% of the time.

🤔 How to schedule multiple videos to run "Live" while you're away (or on vacation).

🤔 Demonstration of the entire "looking LIVE when you're not" process LIVE (or will I really be live?).

SESSION 5: 🎨 Creating your Custom Quote Images and Cover Art

🎨 Creation of your own custom cover art for Twitter, YouTube, and your Blog.

🎨 Creation of your own custom quote images for Facebook, Instagram, and LinkedIn.

🎨 How to monetize what you're learning in your Octo-Content journey.

🎨 How I will monetize the Octo-Content Model.

🎨 How I will personally turn $100 into $5,000, then into $2,000, then into $10,000.

SESSION 6: 🎬 Creating Lead-Capturing Video Clips

🎬 Cutting-out video clips for LinkedIn and Facebook from your pillar content.

🎬 Two different types of "Calls-to-Action" plus where and when to use them.

🎬 One of the biggest pitfalls that all entrepreneurs face: The Hate Chasm.

🎬 Celebrating our achievements thus far and summarizing the second half of our 12-session journey.

SESSION 7: 🔉 Creating Audio for YOUR Podcast and Alexa Skills

🔉 Creation of audio clips (long-form and one-minute clips) from our original content.

🔉 Long-form audio clips will be compatible with your Podcast episodes (iTunes, Soundcloud, Spotify, Google Play, Stitcher).

🔉 One-minute audio clips will be compatible with Amazon Echo (Alexa Flash Briefings), for Google Home and for TikTok (I explain the TikTok strategy).

SESSION 8: 🏠 If you don’t have a Blog you’re basically Homeless

🏠 Building your Blog from scratch.

🏠 Why your Blog is your Online Home.

🏠 Creation of a Blog that reflects who you are?

SESSION 9: 💻 Populating your Perfect Blog Post with Content

💻 Implementation of powerful SEO into your headlines, images, and text.

💻 Creation of a text blurb that will be used for your Blog post, your YouTube video, and your Podcast episode.

💻 Connection of your YouTube video to your Blog post.

💻 Connection of your Podcast episode to your Blog post.

💻 Inclusion of your short story to your Blog post.

SESSION 10: 🎙️ RSS Feed, Channel Art and iTunes Podcast

🎙️ Creation of your Podcast RSS feed.

🎙️ Creation of your Podcast channel art.

🎙️ Creation of your Podcast description.

🎙️ Submission of your Podcast to iTunes.

SESSION 11: 🗣️ Creating your Amazon Alexa Flash Briefing Skill

🗣️ Session Overview coming soon.

SESSION 12: 🐙 Syndicating to all Social Media Platforms

🐙 Session Overview coming soon.

SESSION 13: 🎓 Conclusion, Summary and Graduation Party

🎓 Session Overview coming soon.